The formidable Lucy Beaumont approached Fierce Ideas to help bring her Pilates dream to life. Lucy wanted to do things differently than expected – so created an aesthetically beautiful warehouse space where people would feel comfortable connecting with their own bodies and with each other. She wanted to create an inclusive, community-oriented Pilates studio with heart in the heart of the Inner West of Sydney.

Fierce Ideas flexed their marketing agility to deliver a brand and communications plan that engaged the local community and successfully launched Scout in market – and definitely made a mark.

We continue to work with Scout to create targeted marketing plans for niche audiences within the Inner West area.

“Fi and her team have been amazing to work with from the get-go. Fierce Ideas handle my marketing and communications strategy and campaign ideation and execution delivery. I have used their services from the beginning to help launch my business and continue to use their services to grow my business. The team are creative and innovative with a great attention to detail which has helped us to get exposure in specific client markets and to grow our profile and client intake. I love Fierce Ideas boutique approach - nothing is too much for these guys! Excited to keep working together for many years to come!”

Lucy BeaumontOwner and Director, Scout Pilates